Category: ‘SEO’

SEO 101: What is it, and why is it important?

SEO stands for “search engine optimization.” It’s the practice of increasing both the quality and quantity of website traffic, as well as exposure to your brand, through non-paid (also known as “organic”) search engine results. Despite the acronym, SEO is as much about people as it is about search engines themselves. It’s about understanding what […] Read more

Apr, 28, 2021

  SEO

KenB

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The Value of Brand Activity.

I just wanted to share this as a trend I’m seeing in valuing brand as a ranking factor. The more I look into this, I really think this is a key consideration brands should be paying more attention to in terms of driving real organic growth as a holistic approach, which is often overlooked (probably […] Read more

Sep, 30, 2020

  SEO

KenB

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